Agritourism, also known as nature-based tourism, is a form of sustainable tourism that focuses on providing visitors with an authentic experience of rural life. It involves activities such as visiting farms, participating in agricultural activities, and staying overnight in farmhouses or cottages.
Agritourism can be an important source of income for local communities and helps to preserve the traditional knowledge and practices associated with farming. Visiting local farms and hands-on experiences connect consumers directly to where their food lives and how farmers care deeply for the animals and the land.
DISCOVER THE BENEFITS OF AGRITOURISM FOR FARMERS & LOCAL COMMUNITIES
Agritourism, or agriculture tourism, is an emerging trend that provides both farmers and local communities with numerous benefits. It is a form of rural tourism that involves the promotion of agricultural activities, such as farm visits and educational programs. Through agritourism, farmers can diversify their income by offering unique experiences to tourists while also contributing to the development of local agriculture.
Agritourism is an economic development approach, which uses rural tourism as a tool to improve local economies and promote sustainable living for small to mid sized family farms. For example, farm stays provide a source of income for farmers who are not only able to transform their own land but also support downtown shops & restaurants for their communities. It’s also one of the fastest growing sectors across the global tourism industry with its highest growth rates.
Agritourism is often defined by what it produces such as wine, maple syrup, strawberries or even flowers. The term covers a wide range of initiatives that promote local food production, respect the environment and develop sustainable tourism practices while also giving people the opportunity to enjoy local culture and traditions.
Agritourism can take many forms such as; ‘farm stays’-which are farm-based accommodation, kitchen workshops, agritourism festivals, or even agritourism museums.
Sauk County agritourism attractions
Wineries – Narrows Creek Winery – Loganville, WI in the heart of Sauk County
Baraboo Bluff Winery – Year-round country winery offering wine tasting with outdoor tables & panoramic views
Fawn Creek Winery – a relaxing winery nestled in the forests of Dell Prairie
Wollershiem Winery & Distillery – Hillside vineyard producing wine, whiskey, gin & absinthe, offering tours, tastings & a bistro
Historical sites – Harrisburg School museum – The school replicates early days with many original items and is a step into the past.
Reedsburg Pioneer Village – The Pioneer Log Village is an educational representation of early Reedsburg and the immediate Sauk County area. It consists of nine original log cabins
Corn Maze & Pumpkin Patch – Country Roots Creations – The corn maze provides a fun interactive game for the whole family. They will also have winter squash, small straw bales, corn stalks, & colorful mums.
Country Bumpkin Farm Market & Petting Zoo – Farming operation with fresh produce, plus a petting zoo, a play village, and activities.
On Farm Store – Valley Springs Farm Fresh Beef -grassfed beef & gourmet jams & jellies
Wilkinson Farm Meat & Produce – farm raised beef, pork, lamb, & poultry and vegetables
Bula Pleasant Valley Farm – grassfed proteins, eggs, & organic vegetables
New Life Lavender Farm – lavender food items & skin care products
Farm Stay Lodging – Valley Springs Farm Bed & Breakfast – Farm Stay Lodging: Experience the tranquility of rural life by staying in our charming farm accommodations. Whether you’re seeking a cozy room or a unique farm experience, we offer the perfect retreat for families, couples, and solo travelers. Enjoy the peaceful ambiance of the countryside, with easy access to a variety of recreational, cultural, and culinary activities.
Agritourism tour – Hill & Valley Exploration Tour– A Celebration of rural living – Sept. 20-21 & 27-28, 2025 Each year the HVETour strives to bring you the very best of rural living!! Rural farms, artists, & businesses open their doors to welcome you! The HVETour is a unique opportunity to explore the vibrant and resilient small farm community of Northern Sauk, Juneau, and Richland Counties!
HOW TO SUPPORT SUSTAINABLE AGRITOURISM ON YOUR NEXT VACATION?
Agritourism offers a chance to support local farmers and communities, enjoying the destination’s beauty and culture. By choosing agritourism, you help preserve the environment, encourage responsible travel, and create meaningful experiences.
You can opt for local trips or explore new regions. Every state has a tourism department with agritourism options. Next time you plan a vacation, consider agritourism!